Supply
Covers 2 lectures: ① supply, law of supply, supply curve, invisible hand, factors of production · ② factors affecting supply (other than price), market supply, change in quantity supplied vs change in supply.
1. What is Supply?
Definition: Supply represents the willingness and ability of the producer to produce or sell a good or service.
Who supplies? → the producer. So everything in this chapter is seen from the producer’s point of view.
2. Law of Supply
Supply is done by the producer ⇒ the law of supply is also from the producer’s perspective.
Producer’s one aim = maximise total revenue (we saw this in the usefulness of PED, YED, XED).
Price ↓ ⇒ Quantity supplied ↓
- Why? Higher price ⇒ higher revenue ⇒ “I will supply more”.
- Lower price ⇒ lower revenue ⇒ “I will supply less”.
- So price and quantity supplied have a positive relationship.
3. Supply Curve & Movement Along It
Drawing the diagram (do it in this order)
- Draw two axes.
- Label: P (price) on the vertical axis, Q (quantity supplied) on the horizontal axis.
- Draw an upward-sloping supply curve S (price & Qs are positively related).
- Take the initial price P → where it touches S is point A → drop down to the axis = Q.
- Raise price to P1 → touches S at B → quantity Q1.
- Lower price to P2 → touches S at C → quantity Q2.
A decrease in price from P to P2 will contract quantity supplied from Q to Q2, causing movement from point A to point C.
Moreover, this diagram shows a positive relationship between price and quantity supplied.
4. The Invisible Hand (Demand)
In the diagram we only see price going up or down. But why did price change? There is something hidden behind it:
(the demand curve is the invisible force behind every price change)
- Demand ↑ ⇒ shortage ⇒ price rises on its own ⇒ producer extends quantity supplied (law of supply).
- Demand ↓ ⇒ surplus ⇒ price falls on its own ⇒ producer contracts quantity supplied.
- Price changes cause contraction and extension of quantity supplied.
- This is shown by movement along the supply curve.
- While talking about price, other factors are constant.
- The reason behind the price change = demand (invisible hand).
5. Factors of Production
To produce anything (a pen, a phone) a producer needs resources. Resources are called factors of production.
There are 4 factors of production. Sir’s table headings: Name · Example · Cost · Reward.
| Factor | What it is / examples | Cost (paid as) | Reward |
|---|---|---|---|
| ① Land | a natural resource — farm land, oil, river, lake, sea | Rent | — |
| ② Labour | a human resource — skilled (educated, gets salary) & unskilled (maid, labourer) | Wages | — |
| ③ Capital | a man-made resource — machinery | Interest | — |
| ④ Entrepreneur | owner & risk taker who combines land + labour + capital | — (none) | Profit |
6. Factors Affecting Supply (other than price)
- Factors affecting supply = other factors = non-price factors (everything that is other than price).
- When we talk about other factors, price is assumed constant.
- Same heading as in the demand chapter — there it was “factors affecting demand other than price”.
Other factors change ⇒ the curve shifts (today)
- Supply increases ⇒ curve shifts rightward.
- Supply decreases ⇒ curve shifts leftward.
- Rule for every chapter: anything increases → right shift; anything decreases → left shift.
- Demand had 6 factors (income, direct tax, related goods, advertisement, population, taste/pattern). Supply has only 4.
Diagram: shift of the supply curve
Axes → label P, Q → draw price as a constant line (because we are talking about other factors) → draw upward S → where S touches the price line, drop down to Q.
- Why S → S1 (right)? fall in cost of production, removal of indirect tax, subsidy by government, technological advancement.
- Why S → S2 (left)? increase in cost of production, removal of subsidy, imposition of indirect tax.
① Cost of production
Producing needs resources (factors of production) ⇒ cost of production = cost of the resources = cost of FoPs. Entrepreneur is not included (he gets a reward, not a cost).
Labour → wages
Capital → interest
- Cost of production ↑ ⇒ supply ↓. Cost of production ↓ ⇒ supply ↑.
- So cost of production is the factor that can make supply increase OR decrease.
② Technological advancement
Two types of production: capital intensive = more machines, less labour · labour intensive = more labour, fewer machines.
- More machines ⇒ more goods than before ⇒ productivity ↑; machines also make fewer mistakes ⇒ efficiency ↑.
- Efficiency ↑ ⇒ wastage ↓ ⇒ cost of making the product ↓ ⇒ burden ↓ ⇒ producer is motivated ⇒ supply ↑.
- Then: supply ↑ ⇒ surplus ⇒ price ↓ ⇒ quantity demanded ↑ (size by PED).
③ Indirect tax
- In Pakistan it comes as GST (general sales tax); in other countries as VAT (value added tax).
- Water bottle: label shows retail price Rs 28 and a Rs 5 sales tax (ST = sales tax = GST).
- Restaurants (Pakistan, as sir said): pay cash ⇒ 17% charged above your bill; pay by card ⇒ 8%. That 8%/17% is GST. Gulf students know the same thing as VAT.
- VAT reclaim counter at airports (UAE etc.): tourists show their slips on exit and get VAT back, because they earned in Pakistan but spent in someone else’s country.
- Pencil: Rs 100 + 10% GST = Rs 110. Value of the pencil got an addition ⇒ that is why it is called value added tax.
- Indirect tax is the factor that makes supply decrease (when imposed / increased).
- Removal of indirect tax ⇒ cost ↓ ⇒ producer motivated ⇒ supply ↑.
- Producer won’t bear the tax himself — he “passes it to the consumer in the form of higher prices”.
④ Subsidy
Why? When there is inflation / high prices in the country, the government helps producers so that their cost falls and prices stay low for consumers.
- Subsidy ⇒ supply ↑ (right shift). Removal of subsidy ⇒ supply ↓ (left shift).
Summary of the 4 factors
| Factor | What happens | Supply | Shift |
|---|---|---|---|
| Cost of production | cost ↑ | cost ↓ | ↓ | ↑ | left | right |
| Indirect tax | imposed | removed | ↓ | ↑ | left | right |
| Subsidy | given | removed | ↑ | ↓ | right | left |
| Technological advancement | improves | ↑ only | right |
| Bad weather / bad harvest | occurs | ↓ | left |
7. Market Supply
Individual supply = what one firm supplies. Market supply = what all firms together supply.
It is calculated by adding the supply of all individual firms.
8. Change in Quantity Supplied vs Change in Supply
Recall the law of supply: price ↑ ⇒ Qs ↑ (more revenue); price ↓ ⇒ Qs ↓ (less revenue). So a change in quantity supplied happens because of a change in price.
| Change in QUANTITY SUPPLIED | Change in SUPPLY | |
|---|---|---|
| Caused by | change in the price of the good | change in other (non-price) factors |
| Assumed constant | all other factors | price |
| Words used | extension / contraction | increase / decrease |
| On the diagram | movement along the same supply curve | shift of the whole curve (right ↑ / left ↓) |
| Reasons | higher price ⇒ higher revenue (law of supply) | cost of production, indirect tax, subsidy, technological advancement |
9. Full Chapter Cheat-Sheet
- Supply = willingness + ability of the producer to produce or sell a good/service.
- Law of supply: price ↑ ⇒ Qs ↑, price ↓ ⇒ Qs ↓ (higher price ⇒ higher revenue). Positive relation ⇒ upward sloping curve.
- Price change ⇒ extension / contraction ⇒ movement along curve (A → B / A → C); other factors constant (ceteris paribus).
- Invisible hand behind price = demand: demand ↑ ⇒ shortage ⇒ price ↑; demand ↓ ⇒ surplus ⇒ price ↓.
- Factors of production = resources used to produce a good/service: Land (natural → rent), Labour (human → wages), Capital (man-made → interest), Entrepreneur (owner & risk taker, combines the 3 → profit = reward).
- Land = every natural resource (oil, river, lake, sea), not only ground.
- Other factors (non-price) ⇒ price constant ⇒ shift: supply ↑ → right, supply ↓ → left.
- 4 factors: cost of production (↑ or ↓ supply) · indirect tax (imposed ⇒ ↓, removed ⇒ ↑) · subsidy (given ⇒ ↑, removed ⇒ ↓) · technological advancement (only ↑). Bad weather / harvest ⇒ ↓.
- Chain for ↓: cost/tax ↑ ⇒ burden ↑ ⇒ demotivated ⇒ supply ↓ ⇒ shortage ⇒ price ↑ ⇒ Qd ↓ (size = PED). Chain for ↑ is the mirror image (surplus ⇒ price ↓ ⇒ Qd ↑).
- Technological advancement = capital-intensive methods ⇒ productivity ↑, efficiency ↑, wastage ↓, cost ↓.
- Indirect tax = tax on goods & services (GST in Pakistan, VAT abroad); subsidy = grant/cash payment from govt to producer for the consumer’s benefit.
- Market supply = horizontal sum of all firms’ supply (e.g. 100 + 120 = 220 flights).
- Change in Qs ← price (movement) · Change in supply ← other factors (shift).
- Next class: PES — price elasticity of supply.